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“Organizations were often left wondering about the ROI on their largest marketing budget line item. We solved this problem by developing a diagnostic tool (called “Alignment Advantage”) used up front to align stakeholders with the desired outcome. We talk results first, then hold the event and process accountable to the outcome.” Read Larry Myler's article here.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. Read Ari Garber’s article here.
Many organizations are tenaciously focused on their thoughtfully-prepared missions while their legacy events may not be. Using Advanced Events' Alignment Advantage tool, planners can verify whether the events they’re asked to execute are tethered not only to an organization’s mission, but also to its business goals and objectives. Read more at The U.S. Chamber of Commerce Foundation here.
What do your events need most right now?